Tsuyahime.
Born of water bursting with nourishment from Japan’s largest primeval Japanese beech forest, the wisdom of generations past, and Yamagata’s winds, blowing gently throughout the four seasons: the forefather of our country’s most delicious rice, “Kameno-o.”
From this noble lineage, a new brand is born. Distinct grain size, white sheen, flavor, aroma, and texture make rice itself a feast. Each bite tastes more of blissful delight.
Tsuyahime is a supremely pure and delicious special rice, which Yamagata’s agricultural artisans take pains to grow. We deliver it across Japan to those who, more than anything else, love white rice.